Senior Marketing Campaign Manager

The role

The Campaign Manager, Existing Marketing will own the strategy and execution of integrated, account-based marketing (ABM) campaigns targeting existing customers. This role partners with Account Management and Customer Success to drive upsell and expansion opportunities.

What you will do

• Build integrated revenue marketing campaigns for repeatable and scalable results.
• Design and lead tiered ABM programs targeting existing customers for upsell and expansion.
• Partner with Account Management, Product Marketing, Customer Communications, and Customer Success.
• Develop and manage integrated marketing plans across multiple channels.
• Forecast performance and monitor KPIs including pipeline contribution and campaign ROI.
• Work with Product Marketing and Content teams to align assets with customer personas.
• Execute campaigns using Marketo and Salesforce.
• Oversee campaigns through their lifecycle including A/B testing and conversion analysis.

Required qualifications

• 3+ years of hands-on account-based marketing experience.
• Proven track record managing integrated, multi-channel B2B marketing campaigns.
• Experience collaborating cross-functionally with sales.
• Strategic understanding of marketing automation platforms (Marketo/HubSpot).
• Proficient in Salesforce for reporting and campaign tracking.
• Strong project management skills with experience in tools like Monday.com or Workfront.
• Excellent written and verbal communication skills.
• Must be currently authorized to work in the United States on a full-time basis.

Nice to have

• 3–5 years of experience in B2B marketing.
• 2+ years focused on ABM, customer marketing, or expansion/upsell programs.
• Experience in B2B technology, SaaS, fintech, or payments.
• University degree or equivalent experience; typically 5+ years of prior relevant marketing experience.

Benefits

• 18 days PTO
• 11 Holidays (8 company recognized & 3 floating holidays)
• 16 hours per year of paid Volunteer Time Off (VTO)
• Competitive Healthcare
• High Deductible Heath Plan Option with $0 monthly premium for teammate-only coverage
• Dental Base Plan Coverage
• 100% AvidXchange paid Life Insurance
• 100% AvidXchange paid Long-Term Disability
• 100% AvidXchange paid Short-Term Disability
• Employee Assistance Program (EAP)
• Onsite Health Clinic with Atrium Health
• 401(k) Match: 100% match on the first 3% of salary, plus 50% match on the next 2%

Before you apply

• AvidXchange does not provide sponsorship for employment-based work visas for this position.

About the company

AvidXchange is a provider of accounts payable automation software and payment solutions for middle-market businesses and their suppliers. Founded in 2000 in Charlotte, NC, the company has over 1,300 teammates.