Vice President of Product - BitCentral

The role

You will own the product vision, strategy, and roadmap for Bitcentral. You will lead the transition from on-premise infrastructure to hybrid cloud architectures and champion AI-first product development.

What you will do

• Own the product vision, strategy, and roadmap.
• Lead the transition from on-premise infrastructure toward hybrid cloud architectures.
• Champion AI-first product development.
• Make build-versus-buy and sequencing decisions.
• Partner with sales leadership to translate customer signals into product priorities.
• Serve as a product voice with large broadcast clients.
• Lead pricing, packaging, and business model evolution toward recurring revenue.
• Partner with finance and sales to sequence pricing and customer migration decisions.
• Measure product success against pro forma expectations.
• Work with technology leadership to align product strategy with execution.

Required qualifications

• Senior product leadership experience in a B2B SaaS, enterprise software, or vertical software company.
• Direct accountability for product strategy, roadmap development and execution, customer adoption, and product-market fit.
• Ability to make product bets grounded in customer discovery, market data, usage signals, and long-term competitive positioning.
• Experience leading a product organization through a meaningful inflection point.
• Practical AI product mindset, including experience shipping AI-embedded capabilities or leading AI experimentation.
• Strong commercial judgment including experience with pricing, packaging, and business model evolution.
• Credibility with enterprise or institutional customers.
• Ability to translate complex customer workflows, technical constraints, and market opportunities into a prioritized product roadmap.

Nice to have

• Experience in broadcast media, television technology, content management, media asset management, playout, or newsroom workflows.
• Familiarity with the workflows, reliability expectations, regulatory constraints, and buyer dynamics of large broadcast organizations.
• Experience modernizing established products without disrupting customers.
• Experience with hybrid cloud, scalable software architectures, workflow automation, or AI-enabled enterprise applications.
• Ability to lead with both strategic altitude and operational discipline.

Benefits

• Significant impact and autonomy.
• Stability and long-term vision.
• Strong foundation.
• Customer proximity.
• Opportunity to define the future.
• Strategic scope.

Before you apply

• All candidates must apply through the official Careers site to be considered.

About the company

Banyan Software is a long-term owner of vertical software businesses that acquires and grows companies worldwide. Bitcentral is a Banyan Software-owned company that builds mission-critical media software for broadcasters and media organizations.