Berlinrosen
Senior Account Executive, Real Estate
San Francisco, CA. Posted a month ago
The role
The Senior Account Executive will manage day-to-day client relationships and develop communications strategies. You will drive media relations and storytelling opportunities while managing account teams and project deliverables for the Cities & Real Estate team.
What you will do
- Develop and execute integrated strategies and campaigns across earned and owned media
- Serve as a trusted day-to-day contact for multiple client accounts
- Identify compelling story angles, develop pitches and lead proactive media outreach
- Build and maintain relationships with key reporters and editors
- Use news judgment to identify creative opportunities for earned media coverage
- Write and edit press releases, op-eds, talking points, fact sheets, communications plans and media briefs
- Develop content for owned channels including LinkedIn and Instagram
- Staff client meetings, media interviews and events
- Help manage account teams, delegate assignments and mentor junior colleagues
- Contribute to new business development including research, strategy and pitch development
Required qualifications
- 3–4+ years of strategic communications, public relations or relevant media experience
- Strong media relations skills, news judgment and experience building relationships with reporters and editors
- Exceptional writing and editing skills
- Strong project management skills
- Sound judgment and confidence communicating with clients, senior executives, reporters and internal teams
- Intellectual curiosity and a genuine interest in real estate, development, hospitality, architecture, design and the built environment
About the company
BerlinRosen's Real Estate team is part of Orchestra, a strategic communications and marketing company. Orchestra integrates people, platforms, and stories to help clients build lasting influence.