Bobbie

Director of Sales, Mass

United States. Posted a month ago

The role

The Director of Mass will own the Mass P&L and manage relationships with Walmart and Target. This person will lead the Shopper Marketing Manager and Sales Operations Manager to build account strategy and operating rigor.

What you will do

  • Own the Mass P&L including volume, trade spend, and profitability for Walmart and Target.
  • Run Walmart and Target relationships end-to-end as the primary point of contact.
  • Lead JBP and category strategy including modular and reset strategy.
  • Own forecasting and demand planning for Walmart and Target.
  • Manage trade investment and promotional plans.
  • Lead retail media strategy for Walmart Connect and Target Roundel.
  • Manage the Shopper Marketing Manager and Sales Operations Manager.
  • Partner cross-functionally with Category Management, Supply Chain, Finance, and Brand Management.
  • Shape retail sales strategy in conversations with the Chief Growth Officer.

Required qualifications

  • 10+ years in CPG sales.
  • Direct, senior-level experience owning Walmart and/or Target relationships.
  • Track record of running a retailer relationship in full including forecasting, JBP, and trade planning.
  • Strong command of Walmart’s Retail Link, OTIF, and modular reset cycle, and/or Target’s vendor and seasonal planning systems.
  • History of leading category reviews and joint business plans.
  • Experience managing both sales and operational roles.

Nice to have

  • Existing relationships with baby/infant nutrition buyers at Walmart or Target
  • Direct experience selling into the baby/infant nutrition category
  • Experience across adjacent categories in nutrition, health & wellness

Benefits

  • Competitive stock options
  • 401k with employer match
  • Employee medical, dental, and vision insurance 100% covered by Bobbie
  • US-based remote work model
  • Flexible Time Off Policy including Summer Fridays and half days on Fridays Memorial Day through Labor Day
  • 16 paid company holidays plus an end of year holiday shut down
  • 16 weeks of paid parental leave with the option to take an additional 8 months unpaid
  • One year subscription to Bobbie
  • $75 monthly internet stipend
  • Co-working space reimbursement

About the company

Bobbie makes European-style organic infant formula manufactured end-to-end in the U.S. The company includes an advocacy arm called Bobbie for Change.

Director of Sales, Mass at Bobbie | JobZoey