Market Liaison

The role

The Market Liaison serves as an external-facing ambassador to build relationships with pediatricians, primary care groups, school districts, universities, and community stakeholders. This role drives referral partner activation and establishes referral pathways across Northern Virginia territories.

What you will do

• Establish, cultivate, and expand strategic relationships with pediatricians, primary care physicians, therapists, school districts, universities, and community partners.
• Manage territory outreach rhythms including cold stops, warm introductions, and educational lunches.
• Partner with external practices to implement referral channels and streamline collaborative care processes.
• Analyze account performance using Customer Relationship Management tools.
• Collaborate internally with Care Navigation, Clinical Leadership, Marketing, and Operations.
• Represent Blackbird Health at community events, conferences, school meetings, and provider gatherings.

Required qualifications

• Track record in healthcare outreach, physician relations, educational advocacy, medical sales, or territory management.
• Strong interpersonal skills to build trust with clinical and administrative audiences.
• Experience navigating local Northern Virginia healthcare systems, pediatric practices, or school district structures.
• Proficiency with Customer Relationship Management platforms such as HubSpot or Salesforce.
• Valid driver's license.
• Reliable transportation.
• Ability to spend up to 75% of work time traveling across the assigned Northern Virginia region.

Benefits

• Medical, Dental & Vision coverage
• 401(k) with company match
• Employer-paid life insurance coverage
• Generous paid time off, paid holidays, and parental leave
• Mileage reimbursement
• Cell phone stipend
• Opportunities for career growth and professional advancement

About the company

Blackbird Health is clinician-founded and delivers virtual and in-person mental health services across Pennsylvania, Virginia, New Jersey & Maryland. They use a whole-child approach to address the root causes of challenges in pediatric mental health.