Product Lead

The role

The Product Lead will own the end-to-end product lifecycle from high-level strategy to detailed execution. This person will define product vision, develop technical specs, and align product development with customer needs.

What you will do

• Own and execute end-to-end product strategy and roadmap
• Spot trends and evaluate competitive landscapes
• Identify and prioritize features to deliver customer value
• Translate insights into technical requirements and product strategy
• Manage the full product development lifecycle
• Collaborate with leadership, engineering, design, and customer-facing teams
• Write detailed product specs, user stories, and acceptance criteria
• Define and monitor product success and evaluate ROI

Required qualifications

• 5+ years experience in a product management role or 7+ years other equivalent experience
• Strong technical acumen
• Ability to work closely with engineers and understand system architecture
• Exceptional analytical skills to make data-driven decisions
• Excellent written and verbal communication skills
• Customer facing experience including managing roadmap expectations and conducting customer discovery
• Startup-ready mentality
• Deep empathy for users
• Ability to manage technical details and the big picture
• High energy, self-starter attitude

Nice to have

• Experience in both startup and enterprise environments
• Experience launching and scaling SaaS products
• Experience in AI-driven or marketing technology platforms
• Reading code

Benefits

• Unique opportunity to join on the ground floor of a fast-moving startup
• Tackle challenging and abstract problems
• Immediate ownership and impact
• Significant career growth upside

About the company

Bluefish is building a platform to help brands engage consumers on an AI internet through enterprise tools for AI brand safety and personalized marketing experiences. The team consists of mar-tech industry veterans and is a globally distributed team.