Bluestatedigital
Contract Senior Strategist, Content & Campaigns (Evergreen)
NY, DC, Oakland. Posted 6 months ago
The role
You will ideate, write, and execute digital fundraising and mobilization campaigns for 3-5 clients. This includes developing cross-channel concepts, writing copy for email and paid media, and collaborating with analysts and designers.
What you will do
- Develop cross-channel digital campaigns including concepts, calendars, and copy
- Write succinct and persuasive copy for email, paid media, and related channels
- Work with analysts, strategists and paid media planners to develop A/B tests and optimize campaigns
- Collaborate with designers to bring ideas to life through graphics and copy
- Collaborate with email producers on platforms like EveryAction
- Manage rapid response moments
- Pitch concepts and present plans to client stakeholders
- Maintain knowledge of social, political and economic issues impacting clients
- Stay aware of digital campaign trends
- Advance knowledge and professional development through conferences, workshops, and team meetings
Required qualifications
- 3+ years experience in digital fundraising, advocacy, product growth or similar
- A passion for progressive causes
- A desire to take ownership and lead projects from start to finish
- Impeccable writing skills
- An equal interest in strategy and creative work
- Familiarity with email tools such as Salesforce Marketing Cloud, EveryAction, or Luminate
- Empathy, communication, respect, and the ability to act as a role model
Nice to have
- Experience with paid media or SMS campaigns
About the company
Blue State is a purpose-driven agency that partners with leading causes, brands, and campaigns. It is an independent agency with 150+ employees in the US and London.