Community Marketing Specialist

The role

You will identify and activate community marketing opportunities to engage small business owners. You will develop customer advocacy programs, create community content, and participate in online conversations to build brand trust.

What you will do

• Identify and activate new community marketing opportunities.
• Turn customers into advocates through ambassador programs and peer-to-peer engagement.
• Create content and experiences like stories, educational content, and events for small business owners.
• Participate in conversations on Reddit, LinkedIn, and online forums.
• Build and experiment with new growth initiatives from concept to execution.
• Translate community insights into marketing opportunities.
• Support existing social and reputation efforts across social channels and review platforms.

Required qualifications

• 2+ years of experience in community marketing, growth marketing, social media, customer advocacy, content marketing, or a related field.
• Firsthand experience building or managing an online community, creating content for a niche audience, or growing an engaged following.
• Strong communication and storytelling skills.
• Experience collaborating with creators or organizing virtual or in-person community events.
• Analytical approach to marketing using data, research, and qualitative insights.
• Working knowledge of social listening, reputation management, community analytics, or marketing measurement.
• Creative, resourceful mindset.
• Ability to manage initiatives independently and prioritize competing needs.
• Strong relationship-building skills.
• Good judgment and a genuine interest in small businesses.

Nice to have

• Experience with startups, fintech, financial services, SaaS, or small business audiences

Benefits

• Excellent health coverage and life insurance benefits
• 401K with an immediate 3% company match
• PTO, Company Holidays, and Flexible Holidays
• Company-sponsored Mental Health Benefits, including 1:1 therapy
• Over $1,000 each year to spend on your personal wellness
• Monthly WFH stipends totaling over $1,000 annually
• Generous, paid parental leave covering up to 20 weeks of leave for birthing parents and up to 12 weeks of leave for all other parents
• Access to financial coaches and education sessions
• Weekly catered lunches and fully stocked kitchen pantries
• Community-based volunteering opportunities

About the company

Bluevine is a banking platform for small businesses that provides banking, payments, billing, and access to capital. Since 2013, more than 1 million small business owners have used the platform.