Brandtechplus
GenAI Senior Integrated Designer
Mumbai, India . Posted a month ago
The role
You will ideate, create, and deliver integrated design assets across digital and social platforms. You will use GenAI tools and the proprietary Pencil platform to produce content for digital marketing, social media, e-commerce, and brand campaigns.
What you will do
- Ideate, create, and deliver integrated design assets across digital and social.
- Design, layout, animate and refine digital marketing assets, e-commerce content, and social-first visuals.
- Develop assets for Facebook, Instagram, TikTok, YouTube, and Google Display using the Pencil platform.
- Take client briefs through insight, concept, copy, image and video generation, and final creative assembly.
- Optimize and adapt assets for multi-channel rollouts.
- Implement brand guidelines to ensure visual quality and cohesion.
- Respond constructively to feedback and iterate designs using GenAI.
- Present work to internal teams and explain GenAI contributions.
- Research, evaluate, and experiment with new GenAI tools.
- Ensure timely and efficient delivery of finished assets.
Required qualifications
- Experience as an Integrated Designer with motion skills in an advertising agency, in-house creative team, or design studio.
- Motion portfolio demonstrating hands-on creation of traditional and AI-assisted projects.
- Working knowledge of GenAI tools such as ChatGPT, Midjourney, Adobe Firefly, Veo3 etc.
- Ability to analyze GenAI-generated outputs and correct errors via prompt refinement or editing.
- Strategic understanding of AI's creative applications.
- Hands-on experience with GenAI-driven ideation, prompt creation, and static and video asset generation.
- Advanced skills in Adobe Creative Cloud (Photoshop, Illustrator, After Effects, Premiere Pro, InDesign).
- Strong retouching skills.
- Awareness of digital, social, and e-commerce design standards.
- Strong written and verbal English communication skills.
- Optimistic, adaptable mindset regarding GenAI.
Nice to have
- Figma
Benefits
- Training on proprietary AI platform, Pencil
- Access to a wide range of internal resources
About the company
Brandtech+ is a global team of creative thinkers, tech-savvy trendsetters, and production pros specializing in film, CGI, automation, AI, motion design, and digital/print content. They are part of The Brandtech Group.