Senior Marketing Operations Manager

The role

The Senior Marketing Operations Manager will architect and optimize the B2B sales-led and channel-driven GTM engine. This person will design the GTM tech stack and improve lead management, automation, and cross-functional alignment.

What you will do

• Own and evolve the GTM systems architecture including Salesforce, Marketo, LeanData, ZoomInfo, Qualified, Outreach, and Clay.io
• Lead the design, governance, and optimization of data orchestration workflows using LeanData
• Design and execute a future-state operational roadmap for B2B demand generation, ABM, and partner-led growth
• Build automated lifecycle processes for lead scoring, enrichment, qualification, and handoffs
• Enhance sales productivity by implementing agentic workflows in Outreach and Salesforce
• Manage data governance across Salesforce, Marketo, and Segment
• Create AI-informed dashboards and reporting on pipeline performance and conversion
• Partner with RevOps, Sales Systems, and Engineering to operationalize processes
• Support partner/VAR motions through automated attribution and routing rules
• Evaluate new tools, AI capabilities, and operational improvements

Required qualifications

• 4+ years in Marketing Operations or Revenue Operations supporting B2B sales-led funnels
• Hands-on experience administering Marketo, Salesforce, and LeanData
• Deep expertise with lead routing, lead-to-account matching, and data orchestration workflows using LeanData or similar workflow automation tools
• Proven ability to design automated workflows, operational processes, and scalable cross-system integrations
• Experience using AI-driven tools or agentic workflows to automate SDR tasks, enrich lead data, or accelerate GTM execution
• Strong analytical, system design, and documentation skills
• Experience collaborating with Sales, SDR, RevOps, and System/Engineering teams

Nice to have

• Experience in FinTech or enterprise B2B SaaS environments
• Familiarity with conversational marketing/ABM platforms like Qualified
• Experience with tools like LeanData and Outreach in support of lead routing and SDR/BDR workflows
• Experience with paid funnel operations is a plus (Google Ads, LinkedIn Ads, etc.)
• Understanding of partner/VAR operational workflows and partner attribution logic
• Ability to design scalable integrations using tools like Segment, Zapier, or Workato-style platforms

Benefits

• Up to four weeks per year of fully remote work

About the company

Brex is an intelligent finance platform that enables companies to spend smarter and move faster in more than 200 markets. It combines global corporate cards and banking with spend management, bill pay, and travel software.