Director, Performance Marketing

The role

You will lead Brex's performance marketing strategy and paid media investments to drive customer acquisition, revenue growth, and brand awareness. You will manage a multimillion-dollar media budget and build an in-house digital media center of excellence.

What you will do

• Own paid media strategy and investment across Brand and Growth.
• Manage and optimize a multimillion-dollar media budget.
• Build an in-house digital media center of excellence.
• Scale paid search and paid social programs.
• Expand investment in YouTube, connected TV, and programmatic.
• Develop an integrated full-funnel investment strategy.
• Partner with Marketing Operations, Data, and Finance on measurement and forecasting.
• Translate attribution and customer journey data into actionable insights.
• Drive rapid experimentation across channels, audiences, and creative.
• Lead and develop a growing performance marketing team.

Required qualifications

• 8+ years of experience in performance marketing, paid acquisition, or digital media.
• Direct experience managing $30M+ in annual paid media spend.
• Deep expertise in performance marketing and acquisition economics.
• Proven ability to develop full-funnel media strategies.
• Deep hands-on expertise in outline video, connected TV, programmatic, and brand media.
• Strong paid social experience across LinkedIn and Meta.
• Working knowledge of paid search.
• Strong financial acumen including budget ownership and forecasting.
• Strong analytical judgment.
• Ability to assess and improve campaign structure and creative performance.
• Strong creative judgment.
• Experience leading and developing high-performing teams.

Nice to have

• Experience scaling performance marketing in high-volume B2C or product-led growth (PLG) environments and B2B, sales-led businesses.
• Experience transitioning media buying from an agency-led model to an in-house team.
• Experience developing incrementality testing, media mix modeling, or advanced full-funnel measurement frameworks.
• Experience in fintech, financial services, or high-growth technology companies.
• Experience leveraging AI and automation to improve media execution, analysis, and team productivity.

About the company

Brex is an intelligent finance platform that enables companies to spend smarter and move faster in more than 200 markets. It is a wholly owned subsidiary of Capital One, N.A.