Communications & VIP Relations Manager, Events

The role

The Communications & VIP Relations Manager, Events will steward and grow a global network of fashion, beauty and luxury industry leaders. This person will lead guest list development, audience curation, and invitation strategy for flagship and custom events.

What you will do

• Lead guest list development, audience curation and invitation strategy for all events.
• Partner with the Events team to deliver flagship and custom events.
• Develop and manage seating plans for flagship and custom events.
• Manage end to end guest communication including invitations, RSVP tracking and post-event follow up.
• Collaborate with Brand Partnerships on custom events to align audience delivery with client objectives.
• Support on-site event delivery and act as an ambassador for BoF.
• Maintain an up-to-date understanding of the global fashion, beauty and luxury industries.
• Own and manage the global community event database.
• Track executive appointments, promotions and organisational changes.
• Produce community insights and reporting to support event planning.

Required qualifications

• Experience managing complex databases, CRM platforms and audience management systems.
• Strong analytical and organisational skills.
• Meticulous attention to detail and commitment to data accuracy.
• Exceptional written and verbal communication skills.
• Experience producing polished, executive-facing copy.
• Ability to craft thoughtful, polished outreach and engagement communications for senior industry audiences.
• Ability to engage with senior leaders, VIPs and talent on-site at events.
• Strong understanding of the global fashion, luxury and beauty industries.
• Demonstrated interest in industry news, executive movements and emerging trends.

Nice to have

• Experience in a fashion, luxury or beauty PR, communications, talent or events agency environment
• Experience owning guest lists, driving RSVPs and leading seating strategy for senior clients
• Experience managing VIP clients
• An established network across fashion, luxury and beauty

About the company

The Business of Fashion is recognised for its authoritative, analytical point of view on the global fashion and beauty industries. Its mission is to open, inform and connect the global fashion and beauty industries.