Principal Social Media Manager

The role

You will build and manage CMT's social presence across LinkedIn, Instagram, and Facebook. You will create content, manage paid social programs, and use AI to scale workflows. This role supports brand growth, recruitment, and industry leadership in mobility AI.

What you will do

• Develop and execute organic and paid social media strategy across LinkedIn, Instagram, and Facebook
• Manage the social media calendar for product launches, research, news, events, and recruiting
• Create and publish platform-specific content including videos, carousels, graphics, and photography
• Partner with AI, Data Science, Product, and Marketing teams to translate technology into content
• Collaborate with Design and Employer Brand to maintain brand consistency
• Plan, execute, and optimize paid social campaigns and budget management
• Develop employee advocacy initiatives
• Manage social media engagement, community relationships, and social listening
• Establish and track social media KPIs and provide recommendations to leadership
• Leverage AI tools to streamline content creation and workflows

Required qualifications

• Bachelor’s degree or equivalent years of experience and/or certification in marketing, communications, journalism, film, or a related field
• 7+ years of relevant working experience running social media for B2B technology or AI companies, in-house or at an agency, including paid social
• A portfolio of content you produced yourself, with results for each platform
• Proven record growing audience and engagement on LinkedIn, Instagram, and Facebook
• Hands-on experience running paid campaigns in LinkedIn Campaign Manager and Meta Ads Manager
• Strong video skills: plan, shoot on a phone or camera, edit in Premiere, CapCut, Descript, or similar
• Expert in native analytics for each platform
• Use of Claude, ChatGPT, Gemini, and AI image and video tools
• Strong writer and editor
• Experience building or running an employee advocacy program
• Experience with social tools such as Sprout Social, Hootsuite, or Sprinklr, plus Canva and HubSpot
• Please share links to accounts, campaigns, or posts you have produced

Nice to have

• Experience marketing AI, data, or deep-tech products, or working in insurance, automotive, or mobility
• Experience using paid social for account-based marketing
• Experience working with creators or influencers

Benefits

• Medical, Dental, Vision and Life Insurance
• Matching 401k
• Short-term & long-term disability
• Parental leave
• Unlimited Paid Time Off including vacation, sick days & public holidays
• Flexible scheduling and work from home policy depending on role and responsibilities
• Summer Fridays provide team members with half days
• Employee resource groups: Black, AAPI, LGBTQIA+, Women, Book Club, and Health & Wellness
• Comprehensive wellness, education, and employee assistance programs

About the company

Cambridge Mobile Telematics (CMT) is the world’s largest telematics and AI company for safer mobility. Its mission is to make the world’s roads and drivers safer.