Canonical
Content marketing lead
Home based - EMEA. Posted 17 months ago
The role
The Content marketing lead will lead content efforts and manage a team of writers and content strategists. This person will develop content marketing strategies and manage the content calendar to align with business goals, SEO, and brand.
What you will do
- Develop and execute a content marketing strategy that aligns with business goals, SEO and brand.
- Manage the content calendar end to end.
- Ensure content quality, consistency and brand alignment.
- Collaborate with web and growth engineering teams to optimize content for search and AI engines.
- Supervise quarterly content planning sessions.
- Monitor and report on KPIs for the content program.
- Align messaging to ensure integrated campaign support across channels.
Required qualifications
- At least 5 years of work experience in content or related roles.
- 2+ years of experience as a manager or team lead.
- Proven experience creating authoritative and engaging content.
- Portfolio of written work required.
- Applied knowledge of GEO and SEO.
- Experience with relevant tools and SEO-driven content calendars.
- Excellent project management and interpersonal skills.
- Bachelor’s degree in marketing, communications or a relevant discipline.
- Passionate about technology and open source.
- Problem solver.
- Attention to detail and appreciation for standards.
Nice to have
- Experience at technology companies
Benefits
- Fully remote working environment
- Personal learning and development budget of 2,000 USD per annum
- Annual compensation review
- Recognition rewards
- Annual holiday leave
- Parental Leave
- Employee Assistance Programme
- Opportunity to travel to new locations to meet colleagues at sprints
About the company
Canonical is a leading provider of open source software and operating systems, including the Ubuntu platform. The company is a pioneer of global distributed collaboration with 1200+ colleagues in 75+ countries.