Storytelling and narrative lead

The role

The Storytelling and narrative lead will lead the content marketing team. This person will develop content strategy, manage the content calendar, and ensure brand alignment across products.

What you will do

• Develop and execute a content strategy that aligns with business goals, SEO and brand.
• Manage the content calendar end to end.
• Ensure content quality, consistency and brand alignment.
• Collaborate with web and growth engineering teams to optimize content for search and AI engines.
• Supervise quarterly content planning sessions.
• Work with content specialists, product management and marketing to optimize content plans.
• Monitor and report on KPIs for the content program.
• Align messaging to ensure integrated campaign support across channels.

Required qualifications

• At least 5 years of work experience in content or related roles.
• 2+ years of experience as a manager or team lead.
• Proven experience creating authoritative and engaging content.
• Portfolio of written work required.
• Applied knowledge of GEO and SEO.
• Experience with relevant tools and SEO-driven content calendars.
• Excellent project management and interpersonal skills.
• Ability to create highly efficient processes for content production and reuse.
• Bachelor’s degree in marketing, communications or a relevant discipline.
• Passionate about technology and open source.
• Problem solver.
• Attention to detail and appreciation for standards.

Nice to have

• Experience at technology companies

Benefits

• Fully remote working environment
• Personal learning and development budget of 2,000 USD per annum
• Annual compensation review
• Recognition rewards
• Annual holiday leave
• Parental Leave
• Employee Assistance Programme
• Opportunity to travel to new locations to meet colleagues at sprints

About the company

Canonical is a leading provider of open source software and operating systems. The company publishes Ubuntu and is a pioneer of global distributed collaboration.