Integrated Marketing Manager

The role

You will build Carta's brand and drive qualified pipeline across the UK and Europe. You will own integrated campaigns, product launches, and regional plays for PE firms, VC firms, and founders.

What you will do

• Own campaigns to make Carta a known name with PE firms, VC firms and founders across the UK and Europe
• Turn product range into clear messaging for each audience
• Plan campaigns to target inbound leads and qualified opportunities
• Work with content, brand, events, web, product and sales teams
• Set the plan, timeline and budget for campaigns
• Report on campaign performance
• Work with sales team and customers to understand audience needs
• Develop and execute integrated campaigns

Required qualifications

• 6+ years of experience running strategically led marketing campaigns to grow brand awareness and generate demand
• Proven track record of tying campaigns to pipeline with measurable commercial results
• Demonstrated ability to own a specific audience segment and manage end-to-end brand experience
• Ability to manage timelines, budgets, and resources effectively
• Strategic thinker who can also execute with attention to detail and creativity
• Strong written and verbal communication skills
• Experience localising messaging to regional audiences
• Forward-thinking approach to technology, using AI to automate routine tasks

About the company

Carta is the connected platform and AI-native ecosystem for private capital. It provides software, services, and legal infrastructure for founders, fund managers, and legal teams.