Castaigroupinc
VP Marketing
EMEA; United States. Posted a month ago
The role
You will own the global marketing strategy, organization, budget, and operating model. You will lead an international team across multiple functions to drive measurable growth and revenue outcomes.
What you will do
- Define market and go-to-market strategy
- Own ICP, segmentation, positioning, messaging, and competitive strategy
- Partner with Product Management on launches and market feedback
- Build a predictable demand and pipeline engine
- Determine the mix of digital, organic, lifecycle, field, partner, and ABM programs
- Partner with BDR and Sales leadership on demand productivity
- Set the marketing operating model, budget, and organizational design
- Develop functional leaders and hire selectively
- Decide between internal capability and agency/contractor use
- Build an accountable customer journey and performance reporting
Required qualifications
- Significant B2B technology marketing leadership experience in high-growth SaaS, cloud infrastructure, developer tools, data, AI, or enterprise software
- Record of building or transforming global marketing organizations
- Direct accountability for qualified pipeline, customer acquisition, revenue contribution, and marketing efficiency
- Depth across Product Marketing and Demand Generation
- Experience marketing complex technical products to practitioners, technical leaders, economic buyers, and enterprise buying committees
- Experience operating across North America, Europe, and additional international markets
- Strong financial and operating discipline including budget ownership and forecasting
- Fluency with modern B2B marketing and revenue systems
- Evidence of using AI and automation to improve marketing quality, speed, personalization, or insight
- Exceptional written and verbal communication
- Comfort working directly with founders and executives
- Fluent English, written and spoken
Benefits
- Flexible, remote-first global environment
- Competitive executive compensation and equity
- Learning budget for professional and personal growth
- Team-building budget and company events
- Equipment budget
Before you apply
- Cast AI does not provide any form of visa sponsorship/work permit
- A background check may be conducted at the final stage of recruitment
About the company
Cast AI is an automation platform that operates cloud-native and AI infrastructure at scale. The company is headquartered in Miami and operates across 34 countries.