Product Marketing Director

The role

The Product Marketing Manager will own the positioning, packaging, and sales strategy for Casechek's solutions. This role translates complex supply chain and revenue platforms into value propositions for hospital leaders. You will partner with Product, Sales, Customer Success, and Executive Leadership.

What you will do

• Own positioning and messaging architecture for solutions
• Develop messaging guides and solution playbooks
• Build and sharpen buyer personas across the hospital buying committee
• Create value propositions and economic stories grounded in account outcomes
• Develop ROI models and business cases for executive buyers
• Develop go-to-market and commercialization plans
• Build sales enablement toolkits including playbooks and battlecards
• Turn customer outcomes into case studies and success narratives
• Run Voice of the Customer programs and conduct interviews
• Own competitive intelligence and differentiation

Required qualifications

• 5–7+ years of experience in solution marketing, product marketing, or a closely related commercial discipline
• Demonstrated ability to lead through influence and present to senior executives
• Proven ability to translate complex solutions into clear value propositions and ROI narratives
• Experience with CRM software and Marketing Automation
• Comfortable with MS Excel and Microsoft PowerPoint
• Bachelor's degree in Marketing, Business Administration, or a relevant field

Nice to have

• Backgrounds in healthcare consulting, healthcare strategy, revenue cycle, healthcare supply chain, medical device commercialization, or healthcare operations
• Experience in Healthcare Supply Chain
• Experience in the OR, perioperative workflows, implant management, revenue cycle, medical devices, or value analysis
• Salesforce and Pardot
• MBA

Benefits

• Competitive Salary and Annual Bonus
• Opportunity for Long-Term Incentives (LTI) including equity
• 401(k) Match
• Work-from-Home Flexibility (hybrid Chicago or remote National)
• Flexible Time Off (Unlimited PTO)
• Parental Leave
• Comprehensive Medical and Dental Benefits
• Brand-New Pro-Level Laptop
• Annual Education Budget

About the company

Casechek is on a mission to innovate the implant supply chain and bring greater transparency to the cost of patient care. The company is a hybrid, remote and in-person team based out of Chicago's Fulton Market.