Senior Brand Marketing Manager

The role

This is a strategic individual contributor role on the Content team. You will shape brand strategy, positioning, and narrative while stewarding company copy and enabling marketing writers.

What you will do

• Shape brand strategy, positioning, and narrative
• Own company voice across global touchpoints including web, events, sales comms, and paid advertising
• Steward company copy and write major pieces
• Enable marketing writers through review and coaching
• Partner with Visual Design on creative concepts
• Learn product, company, and developer needs
• Write brand guidelines and manage brand budget, agencies, and freelancers
• Track brand health including branded search, share of voice, and developer sentiment

Required qualifications

• 10+ years in brand, product marketing, or creative marketing
• Excellent writing shown in samples
• Experience with positioning and messaging and presenting to executives
• Experience influencing partners across a matrixed company
• Track record of writing that moves web conversion, pipeline growth, and campaign performance
• Empathy for the developer
• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent experience

Nice to have

• Ideally for a B2B, developer, or technical audience
• Agency experience
• Coding experience is optional

Benefits

• Reasonable accommodation for individuals with disabilities

Before you apply

• Share an example of work you created or led, including at least one piece of writing you're proud of
• Briefly describe your role and why you're proud to share it in under 50 words

About the company

CircleCI is the world’s largest continuous integration/continuous delivery (CI/CD) platform. It is a venture-backed company headquartered in downtown San Francisco with a global, remote workforce.