TikTok Shop Strategist

The role

You will own end-to-end client strategy for TikTok commerce, including shop structure, product selection, and campaign planning. You will act as the primary point of contact for clients and mentor Junior and Mid-level Strategists. You will analyze performance data to drive GMV and contribution margin growth.

What you will do

• Own end-to-end client strategy from shop structure to campaign planning
• Develop quarterly growth plans aligned with GMV and brand goals
• Lead weekly client standups and quarterly reviews
• Identify new opportunities like creator programs and partnerships
• Track performance results across shop, creator, and ad metrics
• Deliver actionable insights and digestible reports
• Stay updated on TikTok Shop updates and enforce best practices
• Manage day-to-day workflow and coordinate with creative, community, and operations
• Serve as the single point of contact for assigned brands
• Mentor Junior and Mid-level Strategists

Required qualifications

• Client strategy and growth expertise
• Performance analysis and reporting skills
• TikTok Shop platform expertise
• Team leadership and execution oversight
• Cross-department collaboration
• Client relationship management
• Communication and leadership skills

Nice to have

• TikTok paid media expertise
• Creator ecosystem knowledge
• Experience building or refining department-level workflows, templates, and SOPs
• Data fluency

Benefits

• 401K with a 3% company match after 90 days
• Flexible Time Off policy
• Full health, dental, and vision benefits
• Wellness reimbursement program

About the company

Common Thread Collective is fixated on building the next generation of legendary brands and the people who will lead them.