Senior Product Marketing Manager - Doc Auto

The role

You will lead the go-to-market strategy, positioning, and cross-functional orchestration for the Document Automation portfolio. This includes shaping the vision, messaging, and growth strategy for Conga Composer, Conga Sign, and related products.

What you will do

• Define and evolve the pillar-level value proposition.
• Drive multi-product adoption, competitive positioning, and pipeline contribution.
• Influence product direction through market, customer, and competitive insight.
• Own and evolve the Document Automation pillar narrative.
• Develop persona-based messaging.
• Lead pillar-level GTM strategy for launches and enhancements.
• Create and maintain sales enablement resources like playbooks and pitch decks.
• Gather insights through customer interviews, win/loss analysis, and ROI research.
• Collaborate with Demand Gen, Content, and Brand teams to create marketing materials.
• Ensure alignment across Product, Sales, Customer Success, RevOps, and Partner teams.

Required qualifications

• More than five years of B2B SaaS product marketing experience.
• Experience owning end-to-end GTM responsibilities including product launches and messaging frameworks.
• Experience partnering with product management and revenue leadership at a strategic level.

Nice to have

• Experience within document automation, document generation, eSignature, workflow automation, RLM, CLM, CPQ, or the Salesforce ecosystem.
• Experience with Document Automation, document generation, eSignature, process workflows, or revenue lifecycle management.

Benefits

• Variable incentive pay
• Flexible work options
• Medical insurance
• Dental insurance

About the company

Conga lines up commercial operations so companies run as connected, smarter businesses. They unify the people and processes that drive commerce for more than 10,000 customers worldwide.