Cockroachlabs
Marketing Operations Manager
Austin, TX. Posted 4 months ago
The role
You will combine operational excellence with emerging AI technologies to scale the go-to-market engine. You will manage global campaigns, email operations, field marketing execution, and marketing technology integrations.
What you will do
- Operationalize and optimize global campaigns across Marketo and Salesforce
- Own email operations including campaigns, nurtures, and lifecycle programs
- Support execution of field programs, webinars, executive events, and roadshows
- Manage registration workflows, attendee tracking, post-event follow-up, and pipeline attribution
- Serve as primary Marketo administrator
- Maintain database health through enrichment, deduplication, lead scoring, and routing
- Own the operational health of key marketing technology integrations
- Build and optimize automation workflows using n8n, Openprise, Clay, and APIs
- Translate emerging AI technologies into practical improvements across the marketing org
Required qualifications
- 3+ years of marketing operations experience in a B2B enterprise go-to-market environment
- Deep expertise in Marketo and Salesforce across campaign operations, lead management, and system integrations
- Experience building high-performing email and cross-channel nurture programs
- Track record of designing and scaling AI-enabled workflows
- Ability to identify and integrate AI tools that reduce friction
- Experience embedding AI into repeatable processes
- Strong project management skills
- Attention to detail
- Entrepreneurial, self-starter mindset
- Proactive communication habits
- Must be based in Austin, TX or NYC
Benefits
- Stock Options
- Medical Insurance
- Vision Insurance
- Dental Insurance
- Life and Disability Insurance
- Professional Development Funds
- Flexible Time Off
- Paid Holidays
- Paid Sick Days
- Paid Parental Leave
- Retirement Benefits
- Mental Wellbeing Benefits
About the company
Cockroach Labs has built database technology trusted to power mission-critical applications. The company is building a modern, AI-first marketing organization.