Senior Product Marketing Manager, Infrastructure

The role

You will lead integrated marketing initiatives to build awareness and demand for Coinbase's infrastructure products. You will own go-to-market strategies for product areas including stablecoin payments, trading, agentic finance, and custody.

What you will do

• Lead cross-functional marketing initiatives across content, demand generation, events, communications, and sales enablement
• Develop and execute go-to-market strategies for PSPs, money movers, cross-border companies, and banks
• Drive marketing for agentic finance including thought leadership content, social campaigns, and product announcements
• Partner with tier-one partners on co-marketing programs

Required qualifications

• 7+ years of experience in payments, stablecoins, or fintech marketing
• Track record of building go-to-market strategies that drove measurable pipeline or revenue growth
• 3+ years of product marketing experience in a startup or high-growth environment
• Ownership of positioning, messaging, and launch execution
• Ability to write clear, compelling blog posts, partner briefs, and sales collateral
• Experience developing and managing co-marketing programs with external partners
• Utilizes generative AI responsibly

Benefits

• medical
• dental
• vision
• 401(k)
• equity
• bonus eligibility

Before you apply

• Candidates may submit a maximum of 3 applications within a 6-month period

About the company

Coinbase is a remote-first company focused on increasing economic freedom.