Senior Product Manager (Coupang Partners & Programmatic Ads)

The role

You will lead the product strategy and roadmap for the Coupang Partners Program. You will build and scale partner onboarding, attribution, monetization mechanics, and AI-powered tools.

What you will do

• Lead the product strategy and roadmap for the Coupang Partners Program
• Define how partners discover products, interact with the Partners Portal, track performance, and optimize earnings
• Build and scale partner onboarding and activation flows
• Build and scale attribution, tracking, and performance measurement
• Build and scale monetization mechanics and incentive design
• Build and scale AI-powered tools for product selection and optimization
• Work with cross-functional stakeholders to deliver outcomes

Required qualifications

• 5–8+ years of product management experience in e-commerce, ad tech, or creator platforms
• Experience building and launching customer-facing digital products
• Proven track record of launching and scaling 0→1 products
• Strong understanding of performance marketing, affiliate, or influencer ecosystems
• Data-driven mindset with experience in experimentation and metrics definition
• Ability to work deeply with technical teams on complex systems and tradeoffs
• Excellent communication and stakeholder management skills
• Bachelor’s degree in Computer Science, Engineering, or equivalent experience
• Business fluency in English and Korean

About the company

Coupang is a large global public company with a startup culture. It aims to disrupt the commerce industry by making shopping, eating, and living easier.