Senior Data Analyst (Marketing)

The role

This role supports on-site merchandising, category, and marketing operations. You will partner with marketing stakeholders to provide insight, analysis, modeling, experimentation, and reporting.

What you will do

• Partner with marketing stakeholders to provide insight, analysis, modeling, experimentation and reporting
• Deep dive through weblogs and marketing data to identify key drivers of performance
• Work on requests that support decision-making processes
• Prioritize work through an understanding of business objectives
• Build and or support the integration of machine learning model initiatives
• Maintain a high bar for quality and accuracy
• Provide clear documentation of work and code
• Leverage AI to develop solutions that improve productivity, code writing, and quality
• Communicate effectively and proactively with internal stakeholders

Required qualifications

• Bachelor’s degree or equivalent experience in STEM or quantitative field
• 4+ years of experience in data analytics
• Proficiency in SQL, Python and data visualization tools (e.g., Tableau)
• Foundational knowledge of statistical concepts and testing methodologies
• Exceptional critical thinking and problem-solving skills
• Strong attention to detail and ability to validate data
• Strong verbal and written communication skills in both Mandarin and English

Nice to have

• Master’s degree in Analytics, Data Science, or a related field
• Experience in Retail/E-commerce industries, Digital Marketing, Growth or CRM functions
• Expert in experimentation, statistics, and casual inference techniques
• Experience in AI and building machine learning models
• Experience in data ETL (Extract, Transform, Load), data engineering principles and tools (Airflow, DBT)
• Proficiency with Python or other scripting languages for advanced data manipulation
• Experience working in a global or multinational team environment

Before you apply

• Application Review - Job Fit Interview - Focus Interview – Offer
• This job posting may be closed prior to the stated end date for application if all openings are filled
• Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information

About the company

Coupang is reimagining the shopping experience with the goal of wowing each customer. Their services in Taiwan include Rocket Delivery and Rocket Overseas.