Senior Principal, GTM Data Operations

The role

You will drive data strategy and execution for the Revenue Operations team. You will build data infrastructure, drive data governance, and implement AI to improve data quality and operational scale.

What you will do

• Build a roadmap to improve customer and firmographic data strategy and governance framework.
• Build and execute AI implementation to reduce inefficiencies.
• Establish engagement with Data, Intelligence, Analytics and IT teams to optimize data management tools.
• Collaborate cross-functionally to build a change review board or advanced governance system.
• Create and maintain playbooks and documentation for repeatable tasks.
• Identify and partner with owners of data sources in the CRM system.
• Work with stakeholders to address data-related issues and ensure change management.

Required qualifications

• Minimum 12 years of experience in Sales Operations or a CRM architecture function
• Experience leveraging AI tools to build automation, simplify decision making, and reduce complexities
• Strong proficiencies in building account hierarchies for fast-growing B2B/B2C companies
• Extensive experience in processes, techniques and tactics to scale global data quality, including deduplication, firmographic, and technographic data enrichment
• Experience understanding and evaluating integrations between CRM and external data systems
• Experience using various firmographic data sources and how to leverage each source
• Extensive experience working with Salesforce tooling ecosystem and the related teams
• Established history of driving multiple complex projects to on-time completion in a fast-moving environment
• Excellent verbal and written communication skills
• Strong quantitative skills and high data fluency
• Ability to draw and map data models and strong data engineering skills

Benefits

• Medical/Rx Insurance
• Dental Insurance
• Vision Insurance
• Flexible Spending Accounts
• Commuter Spending Accounts
• Fertility & Family Forming Benefits
• On-demand mental health support and Employee Assistance Program
• Global Travel Medical Insurance
• Short and Long Term Disability Insurance
• Life & Accident Insurance
• 401(k) Retirement Savings Plan
• Employee Stock Participation Plan

Before you apply

• Applicants who progress to the offer stage may be asked to attend an in-person interview within one of the Cloudflare Offices or Cloudflare Hubs.
• Offer of employment may be conditioned on authorization to receive software or technology controlled under U.S. export laws without sponsorship for an export license.

About the company

Cloudflare runs one of the world’s largest networks that powers millions of websites and other Internet properties. The company is on a mission to help build a better Internet.