Senior Manager, Field Marketing

The role

You will design and drive high-impact pipeline generation programs, events, and account focused marketing for US Major Accounts. You will lead Majors Demand Marketing using data analytics and intent intelligence to drive growth across Global 2000 accounts.

What you will do

• Develop and execute multi-channel marketing plans aligned with US Major Accounts sales and pipeline targets.
• Manage budget, execution, and reporting.
• Partner with enterprise sales leaders, account executives, and BDR leadership.
• Establish shared SLAs and conduct joint pipeline reviews.
• Direct enterprise-focused digital marketing strategy including LinkedIn advertising, programmatic display, and executive webinar series.
• Execute 1:1 ABM strategies for strategic accounts.
• Lead strategy, budget, vendor management, and execution for field programs like C-suite dinners and regional roundtables.
• Coordinate with the Partner Marketing team for co-marketing initiatives.

Required qualifications

• Minimum 10 years in enterprise B2B field marketing, demand generation, or account-based marketing in a $1B+ technology organization.
• Minimum 5 years field marketing experience.
• Proven track record supporting sales teams focused on Global 2000 / Fortune 1000 enterprise accounts.
• Experience across full-funnel digital strategy, paid & earned media.
• Advanced skills with enterprise CRM (Salesforce), analytics platforms, and ABM/intent intelligence platforms (6sense, Demandbase).
• Knowledge of enterprise lead-management processes, revenue attribution models, and marketing SLAs.
• Ability to manage budget with financial accountability and ROI optimization.
• Strong cross-functional collaboration skills.
• BA/BS degree in Marketing, Business, Communications, Engineering, or a related field.

Nice to have

• Experience in cybersecurity, cloud, or networking

Benefits

• Medical/Rx Insurance
• Dental Insurance
• Vision Insurance
• Flexible Spending Accounts
• Commuter Spending Accounts
• Fertility & Family Forming Benefits
• On-demand mental health support and Employee Assistance Program
• Global Travel Medical Insurance
• Short and Long Term Disability Insurance
• Life & Accident Insurance
• 401(k) Retirement Savings Plan
• Employee Stock Participation Plan

Before you apply

• Applicants who progress to the offer stage may be asked to attend an in-person interview within a Cloudflare Office or Hub.
• Offer of employment may be conditioned on authorization to receive software or technology controlled under U.S. export laws without sponsorship for an export license.

About the company

Cloudflare runs one of the world’s largest networks that powers millions of websites and other Internet properties. The company protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code.