Head of Brand & Design - São Paulo (Hybrid)

The role

You will define and build Clara's brand identity, visual systems, and voice across all customer and employee touchpoints. You will lead a brand team and build AI-powered production workflows to scale brand output.

What you will do

• Own Clara's brand identity end to end including visual system, voice, tone, and narrative
• Build and lead a brand team of designers, writers, motion and production talent
• Build AI-powered brand production tooling and workflows
• Prototype and validate brand assets and systems quickly
• Set up the operating rhythm for brand work including intake, briefs, reviews, and approvals
• Lead concept development, art direction, and hands-on craft for high-stakes brand moments
• Partner with Product Marketing, Growth, and Sales to ensure brand consistency
• Partner with People and Recruiting to develop the employer brand
• Establish and report on metrics and feedback loops for brand investment

Required qualifications

• 8+ years in brand, creative, or design leadership
• Experience building or scaling a brand function at a high-growth company, agency, or in-house creative team
• A portfolio of brand work led end-to-end
• A track record of hiring, developing, and leading high-performing creative teams
• Strong operational instincts for building creative processes that scale
• Hands-on experience using AI in creative production and shipping things using generative tools
• Excellent craft across visual identity, typography, voice, and motion
• Strong written and verbal communication in English

Nice to have

• Background in fintech, B2B SaaS, or another trust-driven category
• Fluency in Spanish and/or Portuguese
• Experience working directly with founders or C-level on brand-defining moments
• Startup or small-team experience where you owned something end to end

Benefits

• Competitive salary
• Stock options (ESOP) from day one
• An annual learning budget
• Accelerated development paths

About the company

Clara is the leading platform in Latin America for companies to execute and manage every payment operation. It is a team of ~400 people backed by several investors including Goldman Sachs.