Crossmediainc
Managing Director, Integrated Media Investment
New York, New York . Posted 3 months ago
The role
The Managing Director partners with the Investment Leadership Team to shape investment strategy and strengthen marketplace relationships. This role oversees integrated investment strategy and activation across a portfolio of multiple client accounts. The individual acts as a central point of contact for internal stakeholders and external partners.
What you will do
- Set the overall strategic investment roadmap across all channels
- Define optimal investment approaches and platform selection
- Lead tactical budget recommendations and investment evolutions
- Serve as a senior representative of total investment strategy
- Act as the primary POC for clients and marketplace partners
- Lead cross-channel investment points of view for the marketplace
- Own the agenda, timeline, and delivery of all client media activation
- Lead RFPs end-to-end including ideation, issuance, vendor assessment, and negotiation
- Steward buys across platforms including input, maintenance, and budget tracking
- Develop and maintain strategic partnership plans and negotiate enterprise agreements
Required qualifications
- 15+ years of progressive experience in media investment, activation, or integrated media leadership
- Deep, hands-on expertise across Video/CTV, Digital, Social, Search, Programmatic, Audio, OOH, and emerging channels
- Fluency across both direct and platform-based buying
- Proven track record leading integrated investment strategy for complex, high-profile, multi-channel clients
- Experience leading and developing large, multidisciplinary teams
- Strong executive presence
- Exceptional communication, presentation, negotiation, and relationship-building skills
- Deep understanding of marketplace trends, emerging technologies, data-driven investment strategies, and evolving media models
- Experience managing strategic partnerships and negotiating enterprise agreements
- Prolonged periods of sitting at a desk and working on a computer
- Ability to stand, bend, and reach
- Ability to communicate information and ideas so others will understand
Nice to have
- Experience at the SVP/Director level within a media agency or holding company
Benefits
- Flexibility to work in hybrid manner with in-office and work from home options
- Open/Flexible PTO/Annual leave
- Sponsored healthcare options and agency-wide physical & mental health support
- 401k with company match (USA)
- Generous Pension (UK)
- Paid sabbatical at significant milestone anniversaries
- Generous paid parental leave policy
- Life milestone recognition & support
- The Pursuit of Happiness Fund for travel, enrichment, fitness, or professional development
- Cell phone/tech reimbursement
- Student Loan payment plan (US)
- Tuition reimbursement
About the company
Crossmedia is a global media independent and a values-based organization. It is one of the largest minority-owned full-service media planning & buying agencies in the nation.