Growth Marketing Manager

The role

The Growth Marketing Manager will build and own a growth thesis for paid and digital channels. This person will manage paid social and search programs while leveraging AI tools to drive pipeline and acquisition.

What you will do

• Own the pipeline and acquisition number for channels.
• Build a growth thesis for paid and digital mix from first principles.
• Lead paid social across LinkedIn and Meta Ads.
• Lead a focused paid search program.
• Partner with a brand designer on ad creative.
• Monitor campaign pacing against budget and pipeline goals.
• Leverage AI tools and audience enrichment platforms to build targeting and automate workflows.
• Collaborate cross-functionally with demand generation, content, creative, and sales.

Required qualifications

• Track record of excellence in a demanding, analytical field such as investment banking, consulting, biz ops, a co-founder or early startup builder background, or a technical or quantitative discipline
• Quantitative fluency.
• Demonstrated creativity and original thinking.
• Strategic mindset.
• High motor with a hunger to learn.
• Excellent communication skills.

Nice to have

• Exposure to any paid advertising platform (LinkedIn, Google, Meta, or otherwise).
• Familiarity with CRM or marketing automation tools such as Salesforce or HubSpot.
• Experience with data or audience tools such as Clay.

Benefits

• Comprehensive medical, dental, and vision coverage
• Flexible PTO
• Paid parental leave
• Retirement savings plan
• Remote work setup budget
• Monthly wellness and communication stipend
• In-office meal program and commuter benefits for onsite employees

Before you apply

• Recruiting may use AI tools which require human review and oversight.
• Candidates are not authorized to record or use AI transcription of any interview by phone, notetaker app, AI glasses, or other device.

About the company

Cresta's unified AI platform combines conversational AI agents, real-time human agent augmentation, and comprehensive conversation intelligence. The company was born from the Stanford AI Lab.