Director of Sales - Kroger

The role

The Director of Sales grows sales of brand partners at Kroger. This role involves engaging retail accounts, creating promotional plans, and expanding distribution through partners.

What you will do

• Create, build and maintain strong partnerships with distributors and retailers.
• Execute go-to-market strategy for brands in retail channels.
• Develop, present, and execute brand promotional plans on a retailer by retailer basis.
• Communicate with distributor partners to execute trade activities.
• Prepare and deliver metrics and analytical reports.
• Conduct store audits to ensure merchandising standards and promotional execution.
• Manage promotional spending and accrual funds to maximize return on investment.
• Provide leadership and culture to all direct reports.
• Partner with VP to lead and motivate a growing sales team.
• Coordinate and participate in trade shows.

Required qualifications

• Bachelor’s degree (B.A or B.S) in Sales, Business Administration, Business Management.
• 10+ years of successful sales experience with increased responsibility with retail customers.
• 5+ years of in house-Kroger buying and/or category management experience a must.
• Established relationships and demonstrated success working with Kroger and associated distributors.
• Working knowledge of financials used in the sales process such as costing, margin, profitability, promotional spending, and allowances.
• Strong planning and organizational skills.
• Excellent interpersonal, written/oral communication and presentation skills.
• Full competence with Microsoft Office (Excel, PowerPoint, and Word).
• Proven ability to work independently as well as collaboratively.
• Demonstrated ability to excel in a hands-on, fast paced entrepreneurial environment.
• Highly adaptable and resourceful.
• Proficient in Syndicated Data Tools including, but not limited to SPINs, IRI, Nielsen, etc.

About the company

Critical Mass Group works with innovative brands in the food and beverage space. Their team of experts build outstanding brands through strategic relationships and execution in sales and distribution.