Lead Brand Designer (Motion/Video)

The role

This senior individual contributor role focuses on brand craft, motion design systems, and visual work. You will drive the development of motion graphics and animated content for campaigns, product launches, and web. You will also develop and own the brand motion system and scale motion across the brand.

What you will do

• Drive the development of motion graphics and animated content across campaigns, product launches, and web
• Develop and own the brand motion system and scale motion across the brand
• Systemize motion across the website component library
• Bring social channels to life with motion and video work
• Translate complicated product visuals from static into GTM visualizations
• Elevate campaigns through creative storytelling using motion design and video editing
• Optimize and scale design processes using AI workflows
• Partner with marketers to deliver growth results across digital marketing channels
• Guide creative agency partnerships to deliver complex projects end-to-end

Required qualifications

• 7+ years of experience working as a designer within a marketing function client side, or equivalent agency experience
• Portfolio showing strategic thinking, creative concept development, and execution for multi-channel marketing campaigns
• Portfolio including examples of well crafted motion and video projects and experience developing motion based brand systems
• Ability to translate complex ideas into marketable motion and video deliverables
• Familiarity with UI/UX design to build animated screen interactions
• Digital design knowledge
• Experience working in partnership with marketers to deliver growth results across digital marketing channels at scale
• Creative problem solving and critical thinking skills
• Excellent judgment in decision making and managing trade-offs
• Excellent organisation and communication skills
• Experience working with and guiding creative agency partnerships
• 7+ years of motion graphics experience on video marketing, product launches and social video content

Nice to have

• Experience working in a fast growth B2B business

Benefits

• Equity through Employee Share Option Program
• Learning programs and coaching
• Quarterly refresh days
• Extended end-of-year break
• Monthly allowance to support wellbeing and lifestyle
• Inclusive parental leave from day one
• MacBook and budget to set up home workspace
• Five annual social impact days
• Medical insurance coverage for you and your family (Available for US & UK only)

About the company

Culture Amp is the world’s leading employee experience platform. It empowers companies to transform employee engagement, drive performance management, and develop high-performing teams.