Freelance Marketo Email Engineer

The role

You will build, test, and launch email programs in Marketo for client brands. This is a hands-on, execution-only contract role.

What you will do

• Build and launch email programs in Marketo, including one-off sends, nurture streams, engagement programs, and triggered campaigns.
• Develop and maintain responsive email templates and modular components in HTML and CSS.
• Set up smart lists, smart campaigns, flow steps, and segmentations.
• Use tokens, dynamic content, and snippets to personalize emails.
• QA every email before launch including rendering, links, tokens, personalization fallbacks, and list logic.
• Manage program structure, naming conventions, and folder organization.
• Build to the brief and requirements provided.
• Communicate status, timelines, and blockers clearly with an internal point of contact.
• Document builds and processes.
• Follow established Marketo, deliverability, and accessibility standards.

Required qualifications

• At least 3 years of hands-on experience building and deploying email campaigns in Marketo Engage.
• Strong working knowledge of Marketo programs, smart lists, smart campaigns, tokens, snippets, and dynamic content.
• Proficiency in HTML and CSS for email, including responsive and hybrid coding and Marketo template syntax.
• Experience with email rendering and QA tools such as Litmus or Email on Acid.
• A detail-oriented QA process that catches errors in logic, links, and personalization before launch.
• Experience working across multiple clients or Marketo instances, adapting quickly to different setups and conventions.
• Clear, proactive communication, including flagging risks early and giving accurate time estimates.
• Ability to work independently, take direction well, and hit deadlines across overlapping requests.

Nice to have

• Marketo Certified Expert or Marketo Certified Associate.
• Familiarity with email deliverability, authentication (SPF, DKIM, DMARC), and list hygiene.
• Experience with email accessibility standards (e.g. WCAG).
• Experience with lead scoring, lifecycle programs, and Marketo–Salesforce CRM sync.
• Experience with other marketing automation platforms (e.g. Salesforce Marketing Cloud, HubSpot, Braze).
• Agency or consulting experience.

About the company

Current is a remote-first agency with teams across the US that partners with ambitious brands to create digital experiences. They believe the best digital work happens when strategy, design, production, and technology operate as one team.