Databricks
Sr. Director, Americas Field Marketing
United States. Posted 4 months ago
The role
The Sr. Director, Americas Field Marketing will lead the transformation of field marketing to drive measurable revenue impact across various Americas business units. This role owns pipeline-generation strategy and execution through data-driven program optimization and scalable growth systems.
What you will do
- Deliver measurable pipeline targets with accountability for lead-to-revenue conversion
- Build Americas field marketing strategy based on ROI analysis and predictive analytics
- Transform team from event-focused to full-funnel demand generation
- Implement testing frameworks to improve conversion rates
- Connect field marketing investments to revenue outcomes using attribution
- Design repeatable, scalable programs for predictable pipeline growth
- Drive seamless handoffs between marketing and sales via SLA-driven lead management
- Build and mentor a team of pipeline-focused field marketers
Required qualifications
- 10+ years managing field programs with direct pipeline accountability
- Advanced proficiency in pipeline attribution, conversion analysis, and ROI optimization using SFDC, Tableau, and marketing automation platforms
- 7+ years scaling field marketing programs in fast-growing tech companies
- Experience managing large budgets ($2M+) and demonstrating clear ROI
- 5+ years building and leading high-performing field marketing teams
- Deep understanding of demand generation funnels, lead scoring, sales processes, and revenue operations in B2B environments
- Proven ability to create programs including digital experiences, account-based campaigns, and omnichannel strategies
- Experience implementing scalable marketing operations, lead management systems, and cross-functional workflows
- Strong partnership skills with sales leaders
Benefits
- Annual performance bonus
- Equity
About the company
Databricks is the Data and AI company. More than 20,000 organizations worldwide rely on the Databricks Data + AI Platform to build and scale data and AI apps, analytics and agents.