Databricks
Sr. Industry Marketing Manager, Manufacturing & Supply Chain
United States. Posted 2 months ago
The role
You will lead industry messaging, content, and go-to-market programs for manufacturing, supply chain, and operations. You will work with sales, marketers, and customers to build awareness, demand generation, and sales enablement programs.
What you will do
- Establish a differentiated messaging and positioning framework for manufacturing, supply chain, and operations.
- Deliver integrated go-to-market programs for priority industry personas.
- Build an industry content portfolio to increase awareness and engagement.
- Establish a repeatable engine for customer proof and thought leadership.
- Launch industry solutions with required positioning, content, enablement, and measurement.
- Improve seller effectiveness through sales plays, presentations, battlecards, and training.
- Own the industry event strategy for manufacturing, supply chain, and operations.
Required qualifications
- 7+ years of experience marketing or deploying technology solutions for manufacturing, supply chain, and/or operations.
- Success developing positioning and messaging for complex B2B technology products.
- Experience setting and executing industry or product marketing strategy.
- Experience using customer, market, and competitive insights to prioritize marketing investments.
- Customer-facing experience presenting to executives and decision-makers.
- Proven cross-functional leadership in a matrixed organization.
- Strong written, verbal, and strategic communication skills.
Nice to have
- Strong data & AI understanding
- Expertise in use cases and solutions
- Broad understanding of the industry
- Understanding of the role AI and GEO play in marketing
- Track record of scaling through technology
Benefits
- Annual performance bonus
- Equity
About the company
Databricks is the Data and AI company. More than 20,000 organizations worldwide rely on the Databricks Data + AI Platform to build and scale data and AI apps, analytics and agents.