Director, Marketing Strategy and AI Transformation

The role

This role owns how the global marketing organization decides where to invest and redesigns marketing workflows for an AI and agentic operating model. You will set the planning and investment operating model while leading the shift from human-executed to agent-executed work.

What you will do

• Own the end-to-end annual marketing planning process
• Evaluate leading indicators and business outcomes
• Identify and scale best practices to drive incremental growth
• Build and maintain the marketing capacity model
• Oversee development of marketing workflows for agent execution
• Align marketing investment strategy against strategic bets
• Drive marketing target setting with Marketing, Finance and Sales Strategy
• Drive agent adoption and establish org-wide standards for prompts and workflows
• Establish AI governance and adoption guardrails
• Build and develop a high-performing team

Required qualifications

• Deep experience in marketing strategy, marketing planning, marketing operations, or GTM/revenue operations in a B2B environment within SaaS or enterprise technology
• Ownership of an annual planning or investment allocation cycle at scale
• Demonstrated experience redesigning workflows around AI, including building agent workflows, writing and iterating prompts, and structuring context
• Track record of driving sustained behavior change across a large, matrixed organization
• Expertise in how a marketing organization operates end to end across demand generation, campaign operations, content production, field and events, brand, and analytics
• Strong understanding of full-funnel marketing measurement and how marketing investment connects to pipeline and revenue
• Familiarity with the enterprise marketing stack including marketing automation, CRM, CDP, orchestration, and BI
• Familiarity with modern agent frameworks and MCP-based integrations

Nice to have

• Ideally in a consumption or usage-based business model

Benefits

• Annual performance bonus
• Equity

About the company

Databricks is the Data and AI company. More than 20,000 organizations worldwide rely on the Databricks Data + AI Platform to build and scale data and AI apps, analytics and agents.