Director, Technical Marketing

The role

You will lead and scale a team responsible for explaining Databricks products to technical buyers and practitioners. You will own the strategy and execution of technical content, demos, workshops, and outbound evangelism to drive product adoption and pipeline.

What you will do

• Lead and scale the Technical Marketing Manager team.
• Own strategy and execution of technical content in written and video form.
• Manage demos, workshops, launch storytelling, and outbound evangelism.
• Program technical content for key Databricks events like Data + AI Summit.
• Establish an operating model with defined ownership areas and planning cadence.
• Launch or expand outbound evangelism motions such as YouTube series or social media.
• Build an AI-powered publishing engine for content scaling.
• Work with Field Engineering to capture repeatable product use cases into a Solutions Library.
• Build a content engine that converts product launches into persona-specific learning journeys.
• Develop a formal Databricks Creators program.

Required qualifications

• 10+ years of experience in technical marketing, developer relations, solutions engineering, field engineering, or a related technical field in enterprise software / SaaS / cloud.
• 3+ years of people management experience.
• Deep technical fluency in data, AI/ML, and cloud platforms.
• Demonstrated outbound evangelism skills including conference speaking, technical blogging, YouTube/video content, or social media thought leadership.
• Experience owning technical content strategy for major product launches and flagship events.
• Strong cross-functional influence with Product Management, Product Marketing, Field Engineering, and Sales.
• Excellent written and verbal communication skills.

Nice to have

• Experience with data platforms, lakehouse architectures, Apache Spark, or related open-source data technologies.
• Experience building or scaling a YouTube channel, podcast, or technical content program for practitioner audiences.
• Familiarity with GEO / AI answer engine optimization strategies.
• Experience with technical community building, creator programs, or influencer engagement across practitioner audiences.
• Track record of building technical content that drives measurable pipeline and product adoption.

Benefits

• Annual performance bonus
• Equity

Before you apply

• If access to export-controlled technology or source code is required, it is within Employer's discretion whether to apply for a U.S. government license.

About the company

Databricks is the Data and AI company. More than 20,000 organizations worldwide rely on the Databricks Data + AI Platform to build and scale data and AI apps, analytics and agents.