Senior Field Marketing Manager - Public Sector, Federal & Defense

The role

You will own marketing strategy and execution for the U.S. Federal and Defense business. You will build and run integrated, multi-channel field marketing programs across Federal Civilian agencies, Federal Systems Integrators, the Department of War (DoW/DoD), and the Defense Industrial Base.

What you will do

• Set the strategy for, and execute, the integrated Federal and Defense field marketing plan
• Build segment-specific program tracks for Federal Civilian, Federal Systems Integrator, DoW/DoD, and Defense Industrial Base audiences
• Own Datadog’s presence across the federal event calendar
• Build program formats like executive briefings, technical workshops, roundtables, and webinars
• Own Federal and Defense field marketing budget, audience strategy, target account recruitment, and follow-through
• Work with Product Marketing to shape Federal-specific messaging and content
• Partner with Demand Generation on campaign strategy and execution
• Manage lead flow and follow-up SLAs with sales
• Mentor less experienced marketers

Required qualifications

• 6+ years of field marketing experience in B2B SaaS
• 4+ years marketing to the U.S. Federal government
• Demonstrated track record of driving pipeline for a public sector segment or business unit
• Direct experience with Defense buyers — DoW/DoD services and combatant commands, or the Federal Systems Integrator and Defense Industrial Base firms that serve them
• Fluent in the federal buying cycle: appropriations and fiscal-year dynamics, contract vehicles (GSA, SEWP, CIO-SP, GWACs), the role of resellers and integrators, and how an ATO actually gets granted
• Proven experience planning and executing large-scale federal events, executive forums, and sponsored trade shows
• Comfortable with the technical subject matter — observability, cloud, DevSecOps, or cybersecurity
• Experience with account-based marketing against named agencies and programs
• Experience owning a program budget and reporting against a pipeline number
• Excellent written and verbal communication with strong executive presence
• Hands-on with Salesforce, marketing automation, ABM platforms, and attribution tooling
• U.S. citizenship required

Benefits

• Generous and competitive benefits package
• New hire stock equity (RSUs)
• Employee stock purchase plan
• Continuous career development and pathing opportunities
• Employee-focused best in class onboarding
• Internal mentor and cross-departmental buddy program
• Friendly and inclusive workplace culture
• Healthcare
• Dental
• Parental planning
• Mental health benefits
• 401(k) plan and match

Before you apply

• U.S. citizenship required

About the company

Datadog is the leading observability and security platform for the AI era, providing businesses with unified visibility across the technology stack to manage complexity at scale.