Definitivehc
Solutions Consultant Digital Audiences
Remote. Posted a month ago
The role
This role is a hybrid of a commercial seller and a practitioner-level expert in healthcare audience strategy and activation. You will identify prospects, lead audience strategy conversations with life sciences marketers, and drive deals to close to grow digital audience revenue.
What you will do
- Identify and prioritize digital audience opportunities with Life Sciences Account Executives
- Join account planning sessions and shape audience strategy
- Run joint prospecting including outreach, discovery meetings, and customer workshops
- Map new buyers beyond traditional contacts
- Maintain a qualified, forecastable pipeline in the CRM
- Consult with customer marketing, media, commercial, and analytics stakeholders
- Build audience recommendations and campaign strategies with the Digital Operations team
- Bring recurring customer needs and competitive gaps back to Product
- Own the audience workstream of a deal from discovery through signature
- Coach Account Executives on digital audience products and use cases
Required qualifications
- 5–8 years in digital media, audience strategy, or marketing technology
- Experience in a commercial, quota-carrying, or client-facing role
- Hands-on command of digital activation: audience segmentation and targeting, programmatic buying, DSPs and DMPs, identity resolution, and campaign measurement
- Experience selling to or working for life sciences marketers
- Familiarity with how brand, HCP, and omnichannel budgets are set and defended
- A consultative approach to running discovery conversations
- Credibility with sellers
Nice to have
- Working knowledge of healthcare data - claims, EHR, prescriber, and provider affiliation
- Understanding of HIPAA, privacy-safe targeting, and the pharmaceutical medical, legal, and regulatory review process (MLR)
- Agency, publisher, or health-media background, particularly in HCP or DTC campaign delivery
- Experience in a team-selling or specialist-seller model at a SaaS or data company
Benefits
- Medical, dental, and vision coverage
- Flexible paid time off
- 401(k) plan with employer contribution
About the company
Definitive Healthcare is a global company headquartered just outside Boston, Massachusetts, that provides data to connect with people in the healthcare market. Since 2011, they have supported more than 2,100 customers around the world.