Platform Partnerships Director

The role

The Platform Partnerships Director will own platform partner relationships and grow revenue through them. This role acts as a bridge between data and activation platforms by managing DSP, SSP, and marketplace relationships and providing market intelligence to Product teams.

What you will do

• Own day-to-day relationships with existing platform partners.
• Identify, evaluate, negotiate, and sign new distribution partners.
• Resolve partner-facing issues with audience delivery, match rates, and distribution.
• Advise teams on privacy, regulatory, and platform compliance requirements.
• Oversee the end to end integration process for each partner.
• Represent commercial and business requirements to Product, Data Engineering, and Operations.
• Track revenue performance by partner and act on underperformance.
• Drive revenue growth through partner education and training.
• Build positioning, enablement materials, and go-to-market messaging.
• Feed market intelligence regarding audience usage and demand back to Product.

Required qualifications

• 5-8 years of experience in AdTech, Martech, or digital audience/marketing.
• Direct ownership of platform or data partnerships.
• Track record of signing new partners and growing revenue through existing ones, including commercial negotiation.
• Working knowledge of commercial models for launching data or audience products into third-party marketplaces and partner platforms.
• Understanding of programmatic advertising, audience taxonomy, and onboarding workflows.
• Ability to partner with product, data engineering, and data science teams.
• Strong commercial instincts to interpret market signals, partner feedback, and performance data.

Benefits

• Medical coverage
• Dental coverage
• Vision coverage
• Flexible paid time off
• 401(k) plan with employer contribution

About the company

Definitive Healthcare is a global company headquartered just outside Boston, Massachusetts, that provides data to connect with people in the healthcare market. Founded in 2011, it supports more than 2,100 customers around the world.