Dept
Associate Director, Paid Social
London. Posted a month ago
The role
You will serve as the strategic mastermind and operational anchor for a large enterprise-level account. You will lead a team of Senior Managers and Managers to deliver full-funnel paid social strategies.
What you will do
- Own the overarching paid social roadmap for a global client
- Direct performance strategy across Meta, TikTok, Pinterest, Snapchat, and YouTube
- Lead advanced measurement frameworks in partnership with data teams
- Collaborate with internal US counterparts to identify growth levers and drive upsells
- Serve as the primary senior strategist for executive-level client stakeholders
- Act as the ultimate escalation point for the client portfolio
- Maintain accountability for multi-million-pound media budgets and forecasting
- Lead, mentor, and grow a team of paid social managers and buyers
- Implement QA frameworks, workflow processes, and campaign governance
- Build and scale a rigorous testing framework
Required qualifications
- 7+ years of hands-on paid social planning and activation experience
- At least 3 years managing client relationships and leading direct reports or team structures of 10+ people
- Expert-level knowledge of Meta Ads Manager
- Expert-level knowledge of TikTok Ads Manager, Pinterest, Snapchat, and platform automation capabilities
- Proven track record of setting, defending, and hitting strict KPIs
- Fluent in advanced measurement, Excel, and analytics frameworks
- Strong understanding of how Paid Social integrates with Search, Programmatic, CRO, and organic channels
- Dynamic, authentic, and polished presentation skills
- Demonstrated track-record of fostering a collaborative, inclusive, and high-performing team culture
- Located in the UK and available to work from London offices
- Full working proficiency in the English language
Benefits
- Flexible, hybrid working policy (2 days from the office, depending on location)
- Pension
- Free private healthcare
- Mental health support
- Company sick pay scheme
- 26 days paid holiday plus UK Bank Holidays
- Refreshments provided in the office all week
- Drinks at 4 pm on a Thursday
- Season ticket loan
- Cycle to work scheme
- Enhanced family friendly policies to support new parents
- Social and Cultural Events
About the company
DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, their 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data.