Account Manager, Paid Social (Mobile)

The role

You will execute and optimize mobile app acquisition campaigns across Apple Search Ads and mobile ad networks. You will manage budgets, performance, and client communications for enterprise level clients.

What you will do

• Execute and optimize mobile app acquisition campaigns across Apple Search Ads and mobile ad networks.
• Act as a mobile activation point of contact for assigned clients.
• Manage budgets, pacing, and daily performance for app install campaigns.
• Support channel expansion initiatives through strategy development and execution.
• Build campaign structures, tracking links, benchmarks, and pacing plans.
• Monitor performance metrics and surface optimization recommendations.
• Troubleshoot attribution and tracking issues across MMPs and advertising platforms.
• Execute testing initiatives across creatives, audiences, placements, and platforms.
• Maintain QA standards for campaign launches and optimization.
• Collaborate with internal teams, vendors, and platform partners.

Required qualifications

• 2+ years of digital marketing experience
• At least 1 year in a client-facing role
• Hands-on experience with Apple Search Ads, Google UAC, Google Search, Applovin or similar mobile acquisition channels
• Familiarity with mobile measurement partners (MMPs) and mobile attribution concepts
• Strong understanding of mobile KPIs and app install media buying tactics
• Highly detail-oriented, organized, and comfortable managing multiple priorities
• Strong analytical and problem-solving skills
• Clear and confident written and verbal communication skills
• Self-starter mentality with the ability to work independently and collaboratively
• Tech-savvy and quick to learn new tools, platforms, and technologies

Nice to have

• Experience managing or supporting campaigns on mobile DSPs
• Curiosity and eagerness to learn new channels and mobile acquisition strategies
• Hands-on, roll-up-your-sleeves mindset with strong ownership of execution
• Comfort working with third-party tracking platforms (e.g., AppsFlyer, Adjust, Kochava)
• Entrepreneurial attitude and proactive approach to problem-solving
• Passion for mobile marketing and continuous improvement
• Willing to train/develop a mobile app acquisition paid media skill set for the right candidate showcasing a strong knowledge of paid digital marketing with hands on experience in other verticals such

Benefits

• Healthcare, Dental, and Vision coverage
• 401K plan, plus matching
• PTO
• Paid Company Holidays
• Parental Leave

Before you apply

• DEPT® participates in E-Verify to confirm authorization to work in the U.S.

About the company

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, its 4,000+ specialists deliver growth invention across Brand & Media, Experience, Commerce, CRM, and Technology & Data.