Senior Account Manager, Integrated Planning & Strategy

The role

This person will develop integrated media plans across D2C and retail marketplace business models. They will act as a strategic client partner and research specialist to provide data-based strategies for clients.

What you will do

• Developing integrated media plans across D2C and retail marketplace business models
• Translating research insights into actionable media plans using various tools
• Building full-funnel, channel-agnostic media plans
• Developing audience-first communication plans including budget allocation and KPI frameworks
• Aligning campaign planning with product launch calendars and retail media opportunities
• Applying knowledge of Amazon Ads to support retail and performance-focused planning
• Serving as a thought partner to strategy leads
• Working with cross-functional teams to deliver connected plans and ensure execution
• Presenting planning recommendations to internal and external stakeholders
• Contributing to team culture and growing junior team members

Required qualifications

• 4+ years of hands-on experience in media planning and strategy
• Emphasis on digital media buying both on and off retail environments
• 2+ years experience using planning and research tools such as GWI, Pathmatics, Comscore, eMarketer, and platform-native dashboards
• 2+ years of client facing and team management experience
• Proven experience planning across both CPC and CPM channels
• Strong understanding of audience segmentation, full-funnel planning, and measurement frameworks
• Ability to clearly and concisely articulate a persuasive point of view
• Curious and creative mindset, while also rigorous and analytical
• Strong collaboration, client relationship building, and leadership skills
• Experience navigating cross-functional teams and dynamic organizational environments

Nice to have

• Strong familiarity with Amazon’s retail media solutions
• Knowledge of Best Buy, Target, Walmart, and other retail platforms

Benefits

• Remote-first organization
• B Corp-certified company

Before you apply

• Must be located in the Pacific or Mountain time zone
• DEPT participates in E-Verify to confirm authorization to work in the U.S.

About the company

DEPT is a Growth Invention company operating at the intersection of technology and marketing. They are a B Corp-certified organization with over 4,000 specialists.