Senior Account Manager, Paid Search

The role

The Senior Account Manager, Paid Media is responsible for Paid Media performance, client management, and delegation of production resources. This person designs and executes Paid Media channel strategy and serves as the primary point of contact for assigned clients.

What you will do

• Maintain an advanced understanding of primary paid media channels including Google Ads, Microsoft Ads, and Apple Search Ads.
• Drive account strategy to achieve or exceed client efficiency and growth goals.
• Develop and execute account management monitoring and optimization techniques.
• Quantify and prioritize initiatives to impact account performance.
• Drive the creation of client roadmaps, testing plans, reports, dashboards, and QBRs/FBRs.
• Manage the performance of a designated client portfolio and client budgets.
• Write and review agendas for client status calls.
• Lead client calls regarding completed projects, performance, and optimization strategy.
• Ensure all account management efforts go through a QA process.
• Own the relationship between DEPT and dedicated platform reps.

Required qualifications

• 4+ years of Paid Media experience
• Comfortable with budgeting, bidding, and testing methodology
• Experience across all Google networks including display network, search network, and app campaigns
• Experience with UAC (universal app campaigns), ACi (app campaign install), Google app campaigns, GDN campaigns, performance max, and discovery campaigns
• Experience with A/B testing
• Prior work experience presenting findings and recommendations to clients
• Strong analytical and reporting skills
• Proficient in Excel
• Strong written and verbal communication skills

Nice to have

• Energetic and creative marketing enthusiast
• Entrepreneurial spirited and a self-starter

Benefits

• Global opportunities
• Tools to help thrive

Before you apply

• Located in the Pacific or Mountain time zone
• DEPT participates in E-Verify to confirm authorization to work in the U.S.

About the company

DEPT is a pioneering technology and marketing services company with a team of 2,500+ digital specialists across 30+ locations. They are a B Corp-certified organization that creates integrated end-to-end digital experiences for brands.