Senior Manager, Marketing Operations — Systems and Automation

The role

This person will own the systems, workflows, documentation, and automation to make Marketing Operations scalable and AI-enabled. They will improve marketing systems governance and reduce technical debt across GTM workflows.

What you will do

• Own governance, documentation, and operational health for core marketing systems including Marketo.
• Identify and reduce technical debt across marketing systems, integrations, and workflows.
• Build and manage a Marketing Ops systems and automation roadmap.
• Establish operating standards for marketing systems and workflow requests.
• Partner across Marketing, Sales, Sales Ops, Web, and internal systems/data teams.
• Triage systems and workflow issues and coordinate resolution.
• Identify high-friction manual workflows to be simplified, automated, or AI-assisted.
• Create and maintain enablement materials and documentation.
• Support adoption of AI-assisted workflows across Marketing Ops.

Required qualifications

• 7+ years of experience in Marketing Operations, Marketing Systems, Revenue Operations, GTM Operations, or a related function.
• Deep hands-on experience with Marketo or a comparable marketing automation platform.
• Strong working knowledge of Salesforce and common GTM systems, integrations, lifecycle processes, routing/enrichment workflows, and data flows.
• Proven experience improving marketing systems governance, process documentation, workflow design, data quality, and operational scalability.
• Experience with GTM automation, enrichment, or workflow tools such as Glean, Clay, ZoomInfo, Common Room, Workato, Qualified, 6sense, or similar platforms.
• Practical experience using automation and/or AI tools to improve workflows, documentation, QA, troubleshooting, analysis, or operational throughput.
• Ability to translate ambiguous business needs into clear process, system, automation, or documentation requirements.
• Strong written communication and documentation skills.
• Strong cross-functional partnership skills.

Nice to have

• preferably in B2B SaaS or a complex enterprise GTM environment

Benefits

• Flexible work environment
• Global days of service
• Comprehensive health benefits
• Meeting free days
• Generous time off policy
• Wellness programs

Before you apply

• Visa sponsorship may be available for select positions based on business needs and specific role requirements.

About the company

Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions. The company helps more than 1 million users and 700,000 board members clarify risk and elevate governance.