Director, Product Marketing

The role

The Director, Product Marketing will own the end-to-end go-to-market strategy for Diligent Boards. This role involves driving positioning, messaging, product launches, and sales enablement for AI-powered products and SaaS technologies.

What you will do

• Own end-to-end GTM strategies for Diligent Boards across key customer segments and regions.
• Develop differentiated positioning, messaging, value propositions, and launch strategies.
• Partner with Product and Engineering to translate technical capabilities into customer benefits.
• Identify opportunities to improve product-market fit, adoption, expansion, and revenue growth.
• Develop GTM strategies for AI-powered products and capabilities.
• Build technical depth to communicate complex SaaS technologies including APIs, integrations, and AI.
• Lead Voice of Customer and market research initiatives.
• Equip Sales, Pre-Sales, Customer Success, and Enablement teams with sales tools and narratives.
• Partner with Marketing and Sales on campaigns to generate demand and accelerate revenue.
• Support pricing, packaging, segmentation, and monetization strategies.

Required qualifications

• 8+ years of B2B SaaS/product marketing experience
• 5+ years in product marketing or technical product marketing
• Demonstrated ownership of end-to-end GTM strategies
• Strong technical aptitude to understand complex SaaS, APIs, integrations, data, automation, and AI/GenAI technologies
• Demonstrated experience developing AI/GenAI go-to-market strategies or marketing AI-enabled products/features
• Experience marketing to SMB and/or mid-market customers
• Strong product marketing fundamentals across positioning, messaging, launches, competitive intelligence, customer insights, and sales enablement
• Experience working closely with Product Management, Engineering, Sales, Marketing, Customer Success, and senior leadership
• Strong analytical skills
• Exceptional storytelling, written and verbal communication, and executive presence
• Ability to operate autonomously and influence cross-functional stakeholders

Nice to have

• Experience in GRC, governance, risk, compliance, legal technology, cybersecurity, or enterprise SaaS
• Experience with product-led growth (PLG), self-service, digital acquisition, or usage/adoption-driven growth models
• Experience marketing products to executives, General Counsels, Corporate Secretaries, legal professionals, CIO/IT leaders, security teams, or other complex buying committees
• Experience with generative AI, LLMs, AI agents, automation, analytics, or other emerging technologies
• Experience with pricing, packaging, monetization, and product-market fit initiatives

Benefits

• Flexible work environment
• Global days of service
• Comprehensive health benefits
• Meeting free days
• Generous time off policy
• Wellness programs

Before you apply

• Visa sponsorship may be available for select positions based on business needs
• Diligent uses AI and digital automated tools to assist recruitment

About the company

Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions. The company helps more than 1 million users and 700,000 board members clarify risk and elevate governance.