Doordashmexico

Paid Media Marketing Coordinator / Sr. Analyst

Mexico City, Mexico. Posted 3 months ago

The role

This role owns the tactical execution of Consumer paid social campaigns end-to-end. You will build, QA, pace, optimize, and iterate campaigns across Meta, TikTok, and Snap.

What you will do

  • Manage multi-million dollar monthly digital budgets across digital paid marketing channels.
  • Work with partners such as Meta, Snap, Google and TikTok to optimize campaign performance and test new products.
  • Maintain and monitor key metrics including budget pacing, cost per acquisition and LTV proxies.
  • Manage an experimentation roadmap including A/B creative tests, incrementality tests, and bidding algo tests.
  • Work closely with other teams and stakeholders to ensure goals are met.
  • Build, QA, pace, optimize, and iterate campaigns across Meta, TikTok, and Snap.
  • Partner with U.S. teams and platform reps to run experiments, test new bidding approaches, evaluate audience structures, and support creative testing.
  • Diagnose issues quickly, communicate insights clearly, and maintain structurally sound accounts.

Required qualifications

  • Proficient in the English language
  • 4+ years of experience in the performance marketing space
  • Direct, hands-on experience managing media buying, optimization (Paid Social), and strategic planning either at an agency or in-house
  • Highly proficient in Excel/Google Sheets
  • Deep familiarity with metrics such as CPA, CPC, CVR, and LTV
  • Strong quantitative, analytical and problem-solving skills
  • Must be very comfortable with data analysis and able to use data to make decisions and conduct experiments

Nice to have

  • Experience with Web & App Tracking/Attribution
  • Knowledge of SQL
  • Experience working on multi-sided marketplace businesses

About the company

DoorDash is a technology and logistics company that started by enabling door-to-door delivery. The company is growing rapidly and changing constantly.

Paid Media Marketing Coordinator / Sr. Analyst at Doordashmexico | JobZoey