Doordashmexico
Senior Social Media Buyer
Mexico City, Mexico. Posted 3 months ago
The role
This person will own the tactical execution of Consumer paid social campaigns end-to-end. You will build, QA, pace, optimize, and iterate campaigns across Meta, TikTok, and Snap.
What you will do
- Manage multi-million dollar monthly digital budgets across digital paid marketing channels
- Work with partners such as Meta, Snap, Google and TikTok to optimize campaign performance and test new products
- Maintain and monitor key metrics including budget pacing, cost per acquisition and LTV proxies
- Manage an experimentation roadmap including A/B creative tests, incrementality tests, and bidding algo tests
- Work closely with other teams and stakeholders to ensure goals are met
- Build, QA, pace, optimize, and iterate campaigns across Meta, TikTok, and Snap
- Partner with U.S. teams and platform reps to run experiments, test new bidding approaches, evaluate audience structures, and support creative testing
- Diagnose issues quickly, communicate insights clearly, and maintain structurally sound accounts
Required qualifications
- Proficient in the English language
- Proven track record in the performance marketing space, with 4+ years of experience
- Direct, hands-on experience managing media buying, optimization (Paid Social), and strategic planning either at an agency or in-house
- Highly proficient in Excel/Google Sheets
- Deep familiarity with metrics such as CPA, CPC, CVR, and LTV
- Strong quantitative, analytical and problem-solving skills
- Comfortable with data analysis and able to use data to make decisions and conduct experiments
Nice to have
- Experience with Web & App Tracking/Attribution
- Knowledge of SQL
- Experience working on multi-sided marketplace businesses
Benefits
- Comprehensive benefits and perks
About the company
DoorDash is a technology and logistics company that started by enabling door-to-door delivery. The company is growing rapidly and changing constantly.