Sr. Associate, Retention Marketing

The role

You will build, test, and launch lifecycle campaigns across email, push, SMS, and in-app messaging. You will spend 70–80% of your time on campaign execution and 20–30% on strategy and stakeholder collaboration.

What you will do

• Build, test, and launch campaigns across email, push, SMS, and in-app messaging.
• Own audience setup, personalization, scheduling, and deployment.
• Configure automated journeys including triggers, decision splits, entry and exit criteria, and exclusion rules.
• Validate campaign content, audience eligibility, personalization, links, timing, and automation logic.
• Partner with US-based marketing, data, product, engineering, and design teams.
• Use delivery, engagement, and quality metrics to recommend lifecycle improvements.
• Strengthen testing, documentation, and production workflows.

Required qualifications

• 3+ years of experience in CRM operations, lifecycle marketing, retention marketing, email marketing, or marketing automation.
• At least two recent years of substantial hands-on campaign execution.
• Personally built, tested, and launched campaigns in a scaled CRM or marketing automation platform, such as Iterable, Salesforce Marketing Cloud, Braze, or a comparable tool.
• Can configure audience segments, automated journeys, and personalization for campaigns reaching 100,000+ users or for business audiences with complex lifecycle requirements.
• Can validate campaign setup, troubleshoot execution issues, and interpret campaign data.
• Can independently manage multiple campaign deadlines and dependencies.
• Communicate clearly in written and spoken English with US-based partners.

Benefits

• Comprehensive benefits and perks

About the company

DoorDash is a technology and logistics company that started by enabling door-to-door delivery. The company aims to empower local economies and is growing rapidly.