Doordashcanada

Senior Associate, Consumer Promotions Strategy

Toronto, ON; Vancouver, BC. Posted 4 months ago

The role

You will execute consumer promotional campaigns across in-app and CRM channels to drive business growth. You will use data and experimentation to optimize these campaigns and influence consumer behavior.

What you will do

  • Execute highly visible consumer campaigns across in-app and CRM channels
  • Optimize campaigns through experimentation and analysis of complex data
  • Develop and launch promotional campaigns including targeting and offer constructs
  • Run experiments and A/B tests to understand incrementality
  • Perform analysis to balance incrementality with efficiency, retention and payback
  • Report on weekly campaign performance and perform deep dives
  • Work on cross-functional programs with S&O, CRM, Analytics, Product and Brand Marketing
  • Recommend tactics rooted in data to improve conversion or volume

Required qualifications

  • Bachelor's degree or equivalent working experience
  • 3-4 years of experience in pricing and promotions, growth marketing, marketing analytics, management consulting or business analytics
  • Strong analytical skills
  • Intermediate to advanced SQL skills
  • Experience digging into large data sets to translate data into business insights
  • Experience with dashboarding tools (Mode, Sigma or Tableau)

Benefits

  • Paid time off
  • Paid parental leave
  • Wellness benefit
  • Several paid holidays
  • Medical, dental, and vision benefits
  • Disability and basic life insurance
  • RRSP including an employer match
  • Mental health program

About the company

DoorDash is a technology and logistics company that builds intelligent, last-mile delivery technology to empower local economies. The company aims to grow from a food delivery service to a company people turn to for any and all goods.

Senior Associate, Consumer Promotions Strategy at Doordashcanada | JobZoey