Doordashcanada
Senior Associate, Consumer Promotions Strategy
Toronto, ON; Vancouver, BC. Posted 4 months ago
The role
You will execute consumer promotional campaigns across in-app and CRM channels to drive business growth. You will use data and experimentation to optimize these campaigns and influence consumer behavior.
What you will do
- Execute highly visible consumer campaigns across in-app and CRM channels
- Optimize campaigns through experimentation and analysis of complex data
- Develop and launch promotional campaigns including targeting and offer constructs
- Run experiments and A/B tests to understand incrementality
- Perform analysis to balance incrementality with efficiency, retention and payback
- Report on weekly campaign performance and perform deep dives
- Work on cross-functional programs with S&O, CRM, Analytics, Product and Brand Marketing
- Recommend tactics rooted in data to improve conversion or volume
Required qualifications
- Bachelor's degree or equivalent working experience
- 3-4 years of experience in pricing and promotions, growth marketing, marketing analytics, management consulting or business analytics
- Strong analytical skills
- Intermediate to advanced SQL skills
- Experience digging into large data sets to translate data into business insights
- Experience with dashboarding tools (Mode, Sigma or Tableau)
Benefits
- Paid time off
- Paid parental leave
- Wellness benefit
- Several paid holidays
- Medical, dental, and vision benefits
- Disability and basic life insurance
- RRSP including an employer match
- Mental health program
About the company
DoorDash is a technology and logistics company that builds intelligent, last-mile delivery technology to empower local economies. The company aims to grow from a food delivery service to a company people turn to for any and all goods.